Case studies

Case Study: BNEX — Rebuilding Digital Presence for an Established Migration Referral Network

BNEX is a migration referral network connecting international people — primarily from Nepal, South Asia, and Southeast Asia — with verified Australian migration lawyers, registered migration agents (RMAs), and education consultants.The business had been operating successfully for five years entirely on reputation and word of mouth. Referrals moved through personal networks, community groups, and direct introductions. The operators in the network — registered migration agents and qualified education agent counsellors — were credible, experienced, and OMARA-registered.But the digital presence did not reflect any of that.